21 February 2022

Visit to the Medvednica Nature Park Public Institution

On Monday, February 21, students of the 3rd year of undergraduate studies participated in field classes as part of the courses “Marketing Management” and “Marketing Management” with professor Matea Hanžek, MSc, MBA.

The project “Improving visitor capacity for the purpose of sustainable management of the Medvednica Nature Park” is the most valuable project in the history of the Medvednica Nature Park, which will arrange the “Medvedgrad Visitor Center” and improve the visitor infrastructure. A distinct emphasis was also placed on the careful development of tourism in the Park, i.e. on the management of visitors through the creation of the Action Plan for the management of visitors in the Medvednica Nature Park.

ZŠEM students can be among the first to see the newly remodeled Medvedgrad center.

The project was co-financed by the European Union from the European Social Fund.