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Undergraduate study | 240 ECTS

Economics and management

ZŠEM undergraduate study is a four-year study (240 ECTS credits) with which it is acquired bachelor's degree in economics and management (bacc. oec.). The study is conducted in Croatian and English.

ZŠEM undergraduate study is a four-year study (240 ECTS points) with which the title of Bachelor of Economics and Management (Bacc. oec.) is obtained.

The undergraduate study of economics and management was designed in cooperation with the best Croatian and foreign experts with enviable business and academic careers.

Through theory and real business challenges, students acquire applicable knowledge, which enables them to better integrate into the business community.

The knowledge acquired at ZŠEM goes beyond pre-defined academic areas, extending to several relevant areas.


Partner universities


students are employed within a year of completing their studies


concentrations for specialization within one area

During the four-year study, students master courses in economics, management, accounting, finance, entrepreneurship, marketing, and business law, which help them guide their future careers. Understanding the fundamental areas of economics is essential to gaining the interdisciplinary insight and competencies needed to run a department corporation successfully, start your own, or take over a family business.

In addition to compulsory courses, students gain additional knowledge in their field of interest through optional classes.

Students can learn how to adapt to the global business world during their studies and acquire communication skills through interactive tasks, projects, and company visits.

Undergraduate students have the status of full-time students and exercise all student rights.

To enroll at ZŠEM, it is mandatory to pass the entrance exam and the state matura!

Entrance exam

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Individual approach

Students work in small groups, which enables an individual approach and guarantees a high quality of education. Through interactive assignments, projects, conferences and visits to companies, students have the opportunity to acquire the knowledge and skills necessary for adaptation in the globalized business world and gain a comparative advantage on the labor market.

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Learn from the best

ZŠEM boasts a teaching staff consisting of successful academics, experienced experts and visiting professors from the world's leading universities.

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Personalization of education is a key step towards developing a successful career. Students undergraduate studies at the Zagreb School of Economics and Management can choose between four concentrations. Concentrations are packages of five elective courses, two of which are taught at in English and three in Croatian.

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World literature

The tuition fee includes internationally recognized literature used by the world's best universities. In addition to the set of mandatory literature, students also receive a number of additional literature, such as the biography of Elon Musk, the founder of NIKE, or the book Industry of the Future, in order to constantly expand their horizons. All literature is also available in the eBook024 digital bookstore.


To prepare students for success in global business environment exposed to constant technological changes, Career Center organizes a series of educational and practical workshops for career development. On in the workshops, students learn to write a CV properly and motivationally letter, how to behave at a job interview and get to know others stages of the process in order to stand out as an ideal candidate.

Specialize in an area of interest!
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A special program for professional athletes

The development of a dual career is something that ZŠEM encourages and facilitates for its students allowing them a lot of flexibility in fulfilling their obligations. Many students already have permanent job, and a large number of them are also professional athletes.

Dual career