29 September 2025

Book Talk – Mindset, Meaning & Method

Three internationally recognized speakers and authors – Chuck Garcia, Pascal Wiscour-Conter, and Jyoti Guptara – are coming to Zagreb to share their expertise on how Mindset, Meaning, and Method shape strategic communication, leadership, and success in today’s fast-paced world. This book talk offers a unique opportunity to reflect on the role of authenticity, purpose, and storytelling in both business and life.

Topics
Mindset (Chuck Garcia): Emotional intelligence and Stoic philosophy as tools for leadership and resilience in times of constant change.
Meaning (Pascal Wiscour-Conter): How the Tree of (Business) Life and authentic purpose create trust and engagement.
Method (Jyoti Guptara): How to systematically use storytelling to connect people, inspire action, and unleash organizational potential.

Date: September 29, 2025
Time: 17:00 – 19:00
Venue: ZSEM, Dvorana HKS

Book Talk – Mindset, Meaning & Method

Why attend?

Participants will gain both inspiration and practical insights on how to:

  • strengthen self-awareness, empathy, and leadership skills,
  • communicate vision through authentic and meaningful storytelling,
  • apply proven methods to make communication a powerful tool for influence and sustainable growth.

This is more than a book talk – it’s an invitation to learn how to tell your story in a way that resonates, engages, and transforms.

Asst. Prof. Zdravka Biočina, PhD will moderate the event, guiding the conversation and connecting the themes with the audience.

Apply Here!

Register for the event!

Chuck Garcia

A global leader in executive training with Fortune 500 companies, founder of Climb Leadership International, and faculty at Columbia University. He is the author of bestsellers A Climb to the Top and The Moment That Defines Your Life. A passionate mountaineer, Chuck previously held senior positions at Bloomberg, BlackRock, and Citadel Investment Management.

Chuck Garcia

Pascal Wiscour-Conter

An international entrepreneur from Luxembourg, speaker, and faculty member in executive education and MBA programs. He is the author of The Culture of Purpose. With a career spanning finance, startups, and the entertainment industry in New York and Monaco, Pascal brings unique insights on authentic communication, purpose-driven leadership, and disruptive thinking.

3

Jyoti Guptara

An internationally bestselling author and Business Storytelling expert. He helps organizations systematize their storytelling to align teams and drive change. Author of Business Storytelling from Hype to Hack, he has lectured at institutions such as MIT, ETH Zürich, and the University of St. Gallen, and is a regular contributor to the Global Peter Drucker Forum.

4

Doc. dr. sc. Zdravka Biočina

Assistant Professor at the Zagreb School of Economics and Management, where she teaches Rhetoric, Business Communication, and Storytelling. She holds a PhD in Linguistics and specializes in applied linguistics and rhetoric. As Head of the English-language program at ZŠEM, she also leads executive seminars and MINI MBA modules on crisis communication and storytelling for leaders. She has lectured internationally, including at Mälardalen University (Sweden) and the University of Barcelona.

Zdravka Biočina

Apply Here!

Register for the event!